Jeep Film, Digital 4x4ever by DDB Chicago

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4x4ever

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Industry SUV & Four Wheel Drive
Media Film, Digital, Interactive & Mobile
Market United States
Agency DDB Chicago
Producer Luke Limanni, Natalie Ksiazek, Bernard Rahill
Production Caviar
Director Arnaud Uyttenhove
Released February 2016

Awards

LIA 2016
Radio & Audio Original Music Gold Winner

Credits & Description

When you drive a Jeep® 4x4, freedom and adventure become a way of life. Ride along as Morgan Dorr provides the soundtrack for those who live by a different code. For today, tomorrow, forever.
Client: Jeep
Agency: DDB Chicago
Artist: Morgan Dorr
Track: “4x4ever”
Commercials: Automotive
Country: United States

Agency
Agency: DDB CHI
Producer: Luke LiManni
Chief Production Officer: Diane Jackson
Creative Directors: Tim Green, Nathan Monteith

Production
Production Company: Caviar Content
Director: Arnaud Uyttenhove
Executive Producer: Kim Dellara
Producer: Bernard Rahill
Director of Photography: Dimitri Karakatsantis

Editorial
Editing Company: Whitehouse Post
Editor: Dave Cea
Edit Assists: Travis Hockswender, Luke Sloma

VFX & Design
VFX & Design: The Mill
Executive Producer: Andrew Sommerville
Producer: Natalie Ksiazek
2D Lead Artist: Udesh Chetty
2D Artists: Jonathan Freeman
3D Artists: Nic Yiallouris
Motion Graphics: Patrick Arrington

Colour
Colour: The Mill
Executive Producer, Colour: Laurie Adrianopoli
Colour Coordinator: Jamie Hoskins
Colourist: Luke Morrison
Colour Assist: Mikey Pehanich
tags: scenic desert snow forest stars

People drive Jeeps in rough terrain, on long road trips, to houses in the middle of nowhere, through forests where some trees need to pulled out the way. "4 my country how we all started out" with the visual nod to the army Jeep. The best thing about this commercial is the song, which is created for it and sounds pretty good. There's also the "Jeep wave" that jeep drivers apparently do when the see another Jeep. Does this Jeep-community thing happen? You don't see people driving 1971 Ford Pinto's waving fire extinguishers at each other when they pass. "Woo, Ford Pinto!" "Me too! Yeay!" *bursts into fireballs*