Klondike Film, Digital Klondike Celebrity Challenge by Golin Harris

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Klondike Celebrity Challenge

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Industry Ice cream & Cold desserts
Media Film, Digital, Interactive & Mobile
Market United States
Agency Golin Harris
Production Harvest Films
Released June 2013

Credits & Description

Harvest films, in partnership with GolinHarris, produced an online summer campaign called the Klondike Celebrity Challenge featuring actor Joel McHale of NBC's "Community". The interactive launch, directed by Tristram Shapeero, is prompting Facebookers and Tweeters alike to devise challenges for three surprise celebrities to perform for a Klondike Bar. The contestant who submits the best challenge will then have to perform the same scenario or challenge as the celeb. The first star is Alfonso Ribeiro from âThe Fresh Prince of Bel-Air.â Other mystery stars will be announced throughout the summer. Things could get weird. What would YOU do for a Klondike Bar?
Category: Food
URL: https://www.facebook.com/klondike/app_213225038825396
Client: Klondike Celebrity Challenge
Agency: GolinHarris
Production: Harvest Films
Country: United States of America
Director: Tristram Shapeero
Executive Creative Director: Ron D’Innocenzo
Creative Director: Jered Thorp
Agency Producer: Niko Whelan