Nab Film, Digital History in the Making by Clemenger BBDO Melbourne

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History in the Making

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Industry Sports Teams & Events, Banking & Financial Services
Media Film, Digital, Interactive & Mobile
Market Australia
Agency Clemenger BBDO Melbourne
Creative Director Richard Williams, Ant Phillips
Production Revolver Films
Director Stephen Carroll
Released February 2018

Credits & Description

Media: TV
Category: Finance & insurance
Client: NAB
Agency: Clemenger BBDO, Melbourne
Production: Revolver Films
Country: Australia
Director: Stephen Carroll
Creative Chairman: James McGrath
Creative Director: Anthony Phillips
Creative Director: Richard Williams
Producer: Karolina Bozajkovsa
Producer: Michael Travers
Producer: Tobias Webster
Executive Producer: Pip Smart
DoP: Geoffrey Simpson
Project Manager: Tania Babiolakis
Planner: Ryan Smith
Interactive Producer: Anya Goldsworthy
Head of Social: Brie Stewart
General Manager: Alexandra Johnson
Business Manager: Matt Gardener
Brand Director: Freya Page
Sound Production: Nylon Studios
Sound Engineer: Paul LeCouter
Sound Design: Paul LeCouter
Song: 'AFLW History in the Making'
Music Production: Level Two Music
Composer: Tommy Spender
Artist: Tommy Spender
VFX: Alt.vfx
Retouching: Mike McCall & Steve Pratt
Post Production House: The Refinery
Grade: Graeme Pereria, CJ Dobson
Photographer: Christopher Tovo
Managing Director: Michael Ritchie
Published: February 2018
Synopsis:
NAB is proudly celebrating its support of the AFLW competition today through the launch of its latest campaign, History in the Making, created in partnership with Clemenger BBDO Melbourne. Following on from the inaugural campaign, Supporting every footballer's dreams, the 2018 campaign recognises and celebrates that, through the AFLW's infancy, every moment, every play, and every decision has the chance to make history for players and fans alike. For those who want to truly immerse themselves in the campaign, an interactive Snapchat filter will be available that allows fans to reimagine themselves as a footballer from past eras by framing them in a design reminiscent of vintage football cards, with one available for each of the eight AFLW clubs.