Nike Film, Digital Cape Town Urban Collective by Dare

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Cape Town Urban Collective

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Industry Sportswear, Athletic Footwear & Accessories
Media Film, Digital, Interactive & Mobile
Market South Africa
Agency Dare
Creative Director Matt Bolton
Producer Xander Pietrovito
Production Envy
Producer Greg White
Production Highsnobiety
Director Imraan Christian
Producer Klaudia Podsiadlo
Released April 2017

Credits & Description

Forget everything you think you know about golf. Nike invites you to experience the sport as never before in this captivating campaign, which celebrates the launch of its new performance and style-led golf apparel. Created in collaboration with Dare and Highsnobiety, the campaign shines a spotlight on the Cape Town-based urban golf collective
We Met the Cape Town Crew Taking Back Their City Through Golf
Media: Web Film
Client: Nike/ Nike Golf

Creative Agency: Dare Agency
Agency Producer: Xander Pietrovito
Creative Director: Matt Bolton

Production Company: Highsnobiety
Director: Imraan Christian
Producer: Klaudia Podsiadlo

Post-Production: ENVY Advertising
Colourist: Danny Wood
Producer: Greg White
Published: May 2017