|Industry||Electronic Devices & Home Appliances|
|Media||Film, Digital, Interactive & Mobile|
Credits & Description
Panasonic is currently showcasing an epic spot that features scores of hard-working professionals putting its Toughpad to use in countless situations and locations. Entitled "Generation Tough," the :100 and shorter versions of the spot were produced by Wondersmith and directed by the team of Mortimer Jones via advertising agency Sigma Group. The ad will continue to run in targeted online media over the weeks ahead.