Panasonic Film, Digital TOUGHBOOK U1 VS. RAMMER by OFFICE I'S, Osaka

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Industry Computers & Computer Accessories
Media Film, Digital, Interactive & Mobile
Market Japan
Agency OFFICE I'S, Osaka
Executive Creative Director Yoichi Izumi
Released August 2010

Credits & Description

Advertiser: PANASONIC
Product/Service: TOUGHBOOK
Agency: OFFICE I'S
Production Company: OFFICE I'S, Osaka, JAPAN
Date of First Appearance: Aug 19 2010
Executive Creative Director: Yoichi Izumi
English Description
This video was shot at a construction site in the Kii Mountain Range in Japan. The Toughbook U1 mounted on the rammer endured extreme vibration while the second device was exposed to sever pressure, water and mud. The video was shot using a Panasonic LUMIX GH1 DSLR.