Post-it Film, Digital Flipbook by NOISE, Zurich

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Flipbook

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Industry Stationery
Media Film, Digital, Interactive & Mobile
Market Switzerland
Agency NOISE, Zurich
Director Sandra Schiessl
Creative Director Andreas Madler
Art Director Roman Kessler, Frédéric Keller
Copywriter Claudio Knechtle
Producer Björn Magsig
Account Supervisor Patrik Leuenberger
Editor Andreas Fette
Production TRIKK17-Animationsraum
Released April 2013

Credits & Description

Advertiser: 3M
Agency: NOISE
Category: Short Format Internet Film
Advertising campaign: FLIPBOOK
Editor: Andreas Fette
Creative Director: Andreas Mädler
Copywriter: Claudio Knechtle
Art Director: Frédéric Keller
Director Of Photography: Ivan Reis Oliveira
Cameraman: Rodja Kückenthal
Animation: Tim Urs Vogel
Account Manager: Vanessa Pfründer
Music: Bambikonzept
Producer: Björn Magsig
Account Supervisor: Patrik Leuenberger
Art Director: Roman Kessler
Director: Sandra Schiessl
Music: Papaya
Post Production: Sonja Schneider

Brief Explanation
Yellow, square, sticky - everyone knows Post-Its. But actually they are not always yellow or square. In fact, post-its come in a total of 350 different colors and shapes. We show this great product range in a flip-book film, using all the different kinds of post-its. By telling the story of a stick-man running after his thought, we also draw the attention to the main product feature: that it's always better to use a post-it to keep a thought in your head.