Princess Project by The Jupiter Drawing Room South Africa for Skip

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Princess Project

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Industry Washing powders & Detergents, Charities, Foundations, Volunteers
Media Film, Digital, Interactive & Mobile
Market South Africa
Agency The Jupiter Drawing Room South Africa
Director Marc Ziman
Executive Creative Director Lucas Van Vuuren Cape Town
Art Director Lydia Oberholzer
Copywriter Kate Royce Drawing Room Cape Town
Production Conduit
Released June 2016

Credits & Description

Media: Web Film
Category: Household, garden & pets
Client: Unilever South Africa
Agency: The Jupiter Drawing Room, Cape Town
Production: Conduit
Country: South Africa
Director: Marc Ziman
Executive Creative Director: Lucas van Vuuren
Creative Director: Kate Royce
Art Director: Lydia Oberholzer
Copywriter: Kate Royce
Agency Producer: Lauren Trevelyan
Agency Producer: Susann Kompa
Pass on the magic.
There's a special night in a young woman’s life, Where she gets invited to a fancy hall, to celebrate the end of an era at a Matric Ball. For years she dreams about the magical night, Who will she go with? How will she do her hair? And, most importantly, what will she wear? But not everyone gets to go to the ball. As some parents battle to even afford a shawl. And that's where the Princess Project steps in, a little not-for-profit running on nothing but vim. The Jupiter Drawing Room, Cape Town made a video that would help create a nationwide call. An online video that would help these girls go to their ball. A little story about a magical dress, That can help turn a less fortunate girl into a princess.