|Industry||Transport, travel & tourism|
|Media||Film, Digital, Interactive & Mobile|
|Agency||Direct to client|
Credits & Description
Tourism Australia has launched its "Be Changed" campaign via Infinity Squared with a visually captivating spot showcasing breathtaking panoramic visuals of Australia and its wildlife and people.The cinematography is accompanied by the narration of stirring poetry further to a collaboration between local poet Bravo Child for The Best Jobs in The World Campaign which caught international headlines earlier this year. Directed by Rob Stanton-Cook, the short film, entitled "Be Changed" features the words and voice of Bravo, married with footage produced during finals week of the campaign in June of this year, which saw Infinity Squared deploy six independent crews into six states to simultaneously cover the week also providing footage for the world's media.