The Real Deal by Saatchi & Saatchi London for Toyota

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The Real Deal

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Industry Cars
Media Film, Digital, Interactive & Mobile
Market United Kingdom
Agency Saatchi & Saatchi London
Executive Creative Director Kate Stanners
Art Director Andy Jex
Copywriter Rob Potts
Producer Ben Croker
Production Stink
Director Adam Berg Smuggler
Executive Creative Director Paul Silburn
Editor Paul Hardcastle @ Trim
Released May 2012

Awards

New York Festival 2013
Film Animation BRONZE WORLD MEDAL

Credits & Description

Title: THE REAL DEAL
Product/Service: Toyota GT86
Creative Credits
Entrant Company: Saatchi & Saatchi, London
Agency: Saatchi & Saatchi, London
Production Company: STINK, London
Editing Company: Trim, London
Music Company: Peer Music/EMI, London
Sound Design Company: Wave, London
Animation Company: Digital Domain, Los Angeles
Visual Effects Company: MPC, London
Executive Creative Director: Kate Stanners
Saatchi & Saatchi, London
Executive Creative Director: Paul Silburn
Saatchi & Saatchi, London
Art Director: Andy Jex
Saatchi & Saatchi, London
Copywriter: Rob Potts
Saatchi & Saatchi, London
Agency Producer: Kate O'Mulloy
Saatchi & Saatchi, London
Director: Adam Berg
Stink, London
Producer: Ben Croker
Stink, London
Cinematographer: Joost Van Gelder
Editor: Paul Hardcastle
Trim, London
Planner: Tom Callard
Saatchi & Saatchi, London
Account Executive: Chris Bietzk
Saatchi & Saatchi, London
Business Leader: Ben Wilkinson
Saatchi & Saatchi, London
A man trapped inside a fake CGI city discovers a Toyota GT86 from the real
world. He feels alive for the first time and decides to make his escape.
To find out more information on the GT86 visit http://www.toyota.co.uk/GT86