V Guard Film, Digital POLICE FIASCO by TBWA\ India

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POLICE FIASCO

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Media Film, Digital, Interactive & Mobile
Market India
Agency TBWA\ India
Production Apostrophe Films
Released March 2010

Credits & Description

Category: Home Appliances & Furnishings
Advertiser: V GUARD
Product/Service: HOME WATER PUMP
Agency: TBWA\INDIA
Production Company: APOSTROPHE FILMS, Mumbai, INDIA
Date of First Appearance: Mar 31 2010
Chief Creative Officer: Rahul Sengupta
Executive Creative Director: Kaushik Sarkar
Copywriter: Nandini Nair
Art Director: C. Sathyanath
Agency Producer: Hriday Dowerah
Account Supervisor: Vishal Ahluwalia
Producer: Hamesh
Director: Kaushik Sarkar
Account Manager: Sandeep Sanjeeviah
English Description
A group of police officers chase a man in female clothing around the city. They spot him jumping over walls and running.
Eventually they enter a building where everyone is dressed in similar attire. As one policeman pulls back a headscarf, he offends the others around. The people stand and surround the police. Panicking, one of the policemen decides to call his boss for back up.
We see the boss' phone ring, but he's unable to answer as his hands are dirty from eating food. He walks to the sink to try and wash his hands, but the water doesnt come out the tap. His wife explains that the pump isn't working.
Then we see the policemen left to face their peril.