Velocity Frequent Flyer Film, Digital The Billion Point Giveaway, 1 by CHE Proximity Australia

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The Billion Point Giveaway, 1

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Industry Travel Agencies, Tour Operators & Travel Services
Media Film, Digital, Interactive & Mobile
Market Australia
Agency CHE Proximity Australia
Production Goodoil Films
Released May 2017

Credits & Description

Category: Transport
Media: Content
Brand: Virgin
Agency: CHE Proximity
Geo: Australia
Advertising Agency: CHE Proximity, Australia
Production Company: GoodOil Films
Offline Editing: Arc Edit
Post Production: Alt. Vfx
Published: May 2017
Description: After a series of controversial big brand mistakes that have recently made headlines around the world, Velocity, the Frequent Flyer program of Virgin Australia, is proving a point about the responsibility brands owe their customers by ‘accidently’ giving away a billion Points, and honouring it.
Content advertisment created by CHE Proximity, Australia for Virgin, within the category: Transport.