The People's Car Project - Social Media by GOODSTEIN & PARTNERS Beijing, Proximity Shanghai for Volkswagen

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The People's Car Project - Social Media

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Industry Cars
Media Film, Digital, Interactive & Mobile
Market China
Agency GOODSTEIN & PARTNERS Beijing
Agency Proximity Shanghai
Released October 2011

Awards

One Show 2012
One Show Interactive Websites / Social Networks/Community Merit

Credits & Description

Category
Websites / Social Networks/Community
Agency
Proximity China / Goodstein & Partners / Beijing
Client
Volkswagen Group China
Title
The People's Car Project
Art Director
Andy Li, Anson Li, Kathrin Guethoff, Matthias Netzberger, Ban Tong
Content Strategist
Devin Beringer,, Alex Zhang
Creative Director
Georg Warga, Felipe Ferreira, Yufan Cheng, Daryl Villanueva, Brandon Burns, Flavio Vidigal
Designer
Fang Ji, Sofia Lv
Digital Artist/Multimedia
Ever Liu, Hymn Wong
Director
Enko von Arnim
Information Architect
Cameron Rimington, Tobias Bordal, Martin Gassner, Ruben Malchow, Elena Shalman
Writer
Jojo Zhang, Vivian Liu, Charlotte Luo