Weetabix: Weetakid trailer by BBH London for Weetabix

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Weetabix: Weetakid trailer

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Industry Breakfast Cereals & Flakes
Media Film, Digital, Interactive & Mobile
Market United Kingdom
Agency BBH London
Released October 2011

Credits & Description

Weetabix proudly presents the wondrous world of Weetakid. Welcome to the most magical of galaxies, and in particular, to a very special planet indeed. Here lives Weetakid, a happy, loveable creature, who up until recently was living a rather blissful existence.
Enter the Evil Eater, the most evil of evil villains. So evil he used to steal the evil toys off the evil children at evil school. Seriously, seriously ev...you get the point.
One fateful day, the Evil Eater struck. Stripping all the planets in the galaxy of their energy and wildlife. What for? To create the most powerful planet of all to rule over.
Now you must help Weetakid on a quest to all corners of the galaxy to rebuild its world.
Venture to Vertigo, a topsy turvy world, where you must dodge all manner of strange wildlife in pursuit of the Evil Eater.
Navigate Nova Belta, the volatile asteroid region where only the best survive, let alone succeed.

Client name and title: Francesca Davies, Marketing Manager
BBH Creative Team: Felipe Guimaraes and Lambros Charalambous
BBH Creative Director: Pablo Marques and Dominic Goldman
BBH Producer: Daniela Michelon, Joanna Osborn
BBH Team Manager: Luke Algar

Design and Animation: Yum Yum London
Game Programming: North Kingdom