WWF Just - Skincare by Leo Burnett Sydney for WWF

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WWF Just - Skincare

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Industry Charities, Foundations, Volunteers
Media Film, Digital, Interactive & Mobile
Market Australia
Agency Leo Burnett Sydney
Director Craig Rasmus
Executive Creative Director Vince Lagana, Grant Mcaloon
Copywriter Bjorn Ingenleuf
Designer Bruno Nakano
Producer Rita Gagliardi
Production Rapid Films
Released April 2015


Epica Awards 2015
Branded Content & Entertainment Branded Content Entertainment Bronze

Credits & Description

This campaign named 'JUST' focuses on encouraging consumers to swap everyday consumable products harming our environment for more natural and sustainable items.
The videos bring to life 'granny remedies' in a clever and funny way.
Category: Charities & appeals
URL: http://just.net.au
Client: WWF Australia
Agency: Leo Burnett Sydney
Production: Rapid Films
Country: Australia
Director: Craig Rasmus
Chief Creative Officer: Andy DiLallo
Executive Creative Director: Grant McAloon
Executive Creative Director: Vince Lagana
Copywriter: Bjorn Ingenleuf
Producer: rita gagliardi
Agency Producer: Cassie Collin
Designer: Bruno Nakano