Honey Nut Cheerios Film, Outdoor, Digital, Case study Bring Back The Bees [presentation image] by Cossette Toronto

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Bring Back The Bees [presentation image]

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Industry Breakfast Cereals & Flakes
Media Film, Outdoor, Billboard, Poster, Transportation & Vehicles, Digital, Interactive & Mobile, Case study
Market Canada
Agency Cossette Toronto
Chief Creative Officer Peter Ignazi, Carlos Moreno
Associate Creative Director Dhaval Bhatt, Yusong Zhang
Creative Director Peter Ignazi, Carlos Moreno
Art Director Yusong Zhang
Copywriter Dhaval Bhatt
Released March 2016

Awards

The FAB Awards 2017
Integrated Campaigns Baking Foods & Ingredients FAB Award

Credits & Description

Category: Food
URL: http://bringbackthebees.ca
Client: General Mills Canada
Agency: Cossette, Toronto
Country: Canada
Title: Honey Nut Cheerios: Bring Back The Bees
Advertising Agency: Cossette, Canada
Chief Creative Officer / Creative Directors: Carlos Moreno, Peter Ignazi
Associate Creative Director/Art Director: Yusong Zhang
Associate Creative Director/Copywriter: Dhaval Bhatt
Interactive Designers: Derek Sharpe, Gustavo Oregel
Box Design: Hunter Straker
Editorial House Producer: Mina Jang
Account Executives: Jennifer Self, Isabelle Morin
Account Directors: Jessica DeSantis, Paula Badran
Group Account Director: Wendy Morgado
VP, National Brand Leader: Janis Lindenbergs
Production House: SammyB Productions
Producer: Sam Benson
Editors: Nicole Lawr, Gerrit Van Dyke
Editorial House: Soda
Transfer & Online: The Vanity
Colorist: Andrew Exworth
Online Artist: Michael Medeiros
Retoucher: Trevor Gauthier
Audio House: RMW
Music Search and License: David Hayman, Supergroup
Track: Broken Wings as performed by Choir! Choir! Choir!
Media: Cossette Media
PR: Veritas
Chief Strategy Officer: Jason Chaney
Director of Strategy: Kevin McHugh
Published: March 2016