Alpargatas Film FACTS ARGENTINA by Talent Marcel

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FACTS ARGENTINA

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Industry Sports Teams & Events, Business equipment & services, Corporate Image
Media Film
Market Brazil
Agency Talent Marcel
Director Paulo Leierer
Art Director Rubens Kato Tatibana
Copywriter Joao Livi, Philippe Degen, Alexandre Catarino
Account Supervisor Camila Mancebo
Production Toca Dos Filmes
Released January 2011

Credits & Description

Category: Corporate Image
Advertiser: ALPARGATAS
Product/Service: RUGBY SPONSORSHIP
Agency: TALENT
Production Company: TOCA DOS FILMES, São Paulo, BRAZIL
Date of First Appearance: Sep 14 2010
Executive Creative Director: João Livi
Creative Director: Philippe Degen
Copywriter: João Livi/Alexandre Catarino/Philippe Degen
Art Director: Rubens Kato
Agency Producer: Maria Herminia Weinstock/Tato Freire
Account Supervisor: Camila Mancebo
Advertiser's Supervisor: Fernando Beer
Director: Paulo Leierer
Sound Design/Arrangement: A9 Audio
Account Manager: Hamilton Leão

English Description
In Brazil, rugby still does not have any popularity. Consequently, the Brazilian rugby squad has never achieved relevant results, in contrast to the squads of neighboring countries, where that sport has more tradition. The films ironize those facts, from an optimistic point of view.