City of Trash by Escola Cuca for Amnesty International

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City of Trash

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Industry Human Rights
Media Film
Market Brazil
Agency Escola Cuca
Copywriter Ruben de Barros, Wilmer Carvalho
Released November 2017

Credits & Description

Category: Public Interest, NGO
Media: Film
Brand: Amnesty International
Agency: Escola Cuca
Geo: Brazil
Advertising School: Escola Cuca, Brazil
Copywriters: Ruben de Barros, Wilmer Carvalho
Additional Credits: Guilherme Fernandes
Published: November 2017
Description:
In order to show people around the world the importance of recycling, we created the first trash funding project in the world. A project where people could donate their trash in order to build a city made entirely of trash for refugees without house.