Assassin's Creed 3: Rise by Sid Lee Paris for Assassin’s Creed

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Assassin's Creed 3: Rise

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Industry Games
Media Film
Market France
Agency Sid Lee Paris
Director Bjoern Ruehmann
Executive Creative Director Sylvain Thirache, Alexandre Hervé
Creative Director George Giampuranis
Art Director Jules Jolly
Copywriter Jules Jolly
Producer Ewen Brown
Account Supervisor David Bismut
Editor Paul Hardcastle @ Trim
Released July 2012

Awards

One Show 2013
One Show Entertainment Promos / Trailer / Film Silver
One Show Consumer Television / Over 60 second - Single Merit

Credits & Description

Advertiser: UBISOFT EMEA
Agency: SID LEE
Category: Entertainment & Leisure
Advertising campaign: RISE
Sound Design/Arrangement: Aaron Reynolds
Director: Bjoern Ruehmann (The Vikings)
Account Supervisor: David Bismut
Account Manager: François D'espagnac
Art Director: Jules Jolly
Copywriter: Jules Jolly
Music: My Body Is A Cage
Executive Creative Director: Sylvain Thirache
Editing Company: Trim
Planner: Sarah Patier
Sound Studio: Wave
Music: Arcade Fire
Producer: Ewen Brown
Creative Director: George Giampuranis
Special Effects/Computer Graphics: Electric Theater Colllective
Director Of Photography: Justin Brown
Agency Producer: Melanie Bruneau
Editor: Paul Hardcastle

Brief Explanation
For freedom to rise, the oppressor must fall. Blood will be shed, sacrifices will be made, but the idea we all fight for will live on forever. Assassin's Creed III shows us that the smallest action can spark the flame that ignites the revolution: a soldier fighting for his country; a priest struggling with his faith in order to follow his beliefs; a mother willing to kill to protect her children; a lone assassin, fighting for freedom and justice. The strongest weapon against tyranny is the will of the individual... it's time to RISE.This film was released on the 4th of July - Independence Day.