Atta Film FIRST NIGHT OUT by King Helsinki

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Industry Non-alcoholic drinks
Media Film
Market Finland
Agency King Helsinki
Director Jani Volanen
Art Director Viljami Kukkonen
Copywriter Tommi Solehmainen
Producer Marko Talli
Account Supervisor Maarit Haavisto-Hopponen
Editor Jussi Rautaniemi
Production Filmiteollisuus
Released September 2010

Credits & Description

Category: Alcoholic Drinks
Advertiser: OY HARTWALL
Product/Service: ÅTTÅ DRINK
Production Company: FILMITEOLLISUUS, Helsinki, FINLAND
Date of First Appearance: Sep 6 2010
Creative Director: Tommi Solehmainen/Viljami Kukkonen
Copywriter: Tommi Solehmainen
Art Director: Viljami Kukkonen
Account Supervisor: Maarit Haavisto
Producer: Marko Talli
Director: Jani Volanen
Editor: Jussi Rautaniemi
Sound Design/Arrangement: Juha Hakanen
Post Production: Filmiteollisuus
Lighting: Jari Kairamo
Music: Universal Publishing Production Music
Account Manager: Sami Huiko
Director Of Photography: Jarkko T. Laine
Other Credits: Media Agency: Carat Finland/Antti Kaihlanen/Talent: Kristian Valen

English Description
ÅTTÅ Brand stands for outspokenness and being true to yourself. For this new product launch we wanted to take this ideology as far as we could. So we introduced Kjartan. An extremely straight to himself Norwegian guy (some might say gay even though we never said so) who thinks everything extremely good comes from Sweden - the loved & hated neighbour country of Finland and Norway. The final commercials were, as if, failed takes from the film shooting – thanks to Kjartan´s very straight opinions.