Green Car for Audi

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Green Car

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Industry Cars
Media Film
Market United States
Released October 2009

Awards

Super Bowl 2010
Television - Entry

Credits & Description

To the tune of Cheap Trick's "Dream Police," the "green police" are seen busting people for incandescent lightbulbs, plastic shopping bags and failure to compost — but not for driving Audi's "clean diesel" car. O.K., it is funny, but maybe too clever, since the basic premise is a joke that environmentalism — i.e., the reason you may want to buy this car — is pushy, politically correct overkill. It's as if you used the Apple "1984" ad to sell PCs by making people want to please Big Brother. Maybe this would have been a better ad for Hummer?