BBC Film FILMED, EDITED, AIRED ON WEDNESDAY by Y&R London

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FILMED, EDITED, AIRED ON WEDNESDAY

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Industry TV Channels/Radio Stations and Programmes
Media Film
Market United Kingdom
Agency Y&R London
Executive Creative Director Damon Collins
Art Director Jerry Hollens
Copywriter Mike Boles
Production Red Bee Media
Director Dominic Savage@ Qi
Producer Ella.littlewood@redbee Media
Account Supervisor Graham Smith Obpp
Editor Eve Ashwell At Final Cut
Released March 2011

Credits & Description

Category: Publications & Media
Advertiser: BBC RADIO
Product/Service: RADIO 5 LIVE
Agency: RAINEY KELLY CAMPBELL ROALFE/Y&R
Production Company: RED BEE MEDIA, London, UNITED KINGDOM
Date of First Appearance: Mar 23 2011
Executive Creative Director: Damon Collins
Copywriter: Mike Boles
Art Director: Jerry Hollens
Agency Producer: Ella Littlewood @ Red Bee Media
Account Supervisor: Graham Smith
Producer: Ella Littlewood
Director: Dominic Savage
Editor: Eve Ashwell
Sound Design/Arrangement: Ray Beckitt
Post Production: Bb Post Production
Account Manager: David Pomfret (Account Director)
Cinematographer: Wojciech Szepel
Director Of Photography: Wojciech Szepel
Editing Company: Cut And Run

English Description
To capture the dynamic spirit and of-the-moment energy of BBC Radio 5 Live, we filmed, edited, telecined, and aired an ad that same day, every day for a week. We captured the unique way 5 Live deals with unfolding news, challenging stories, and the extraordinary moments that occur every day. And how they get to the heart of things when they deal with politicians, celebrities, war heroes, even criminals