Bick: Weirdo by Caviar, Openhere for Bicky

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Bick: Weirdo

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Industry Fast food
Media Film
Market Belgium
Agency Caviar
Agency Openhere
Creative Director Stijn Gansemans
Art Director Johan Roelandt
Copywriter Koen Van Deun
Released March 2011

Awards

Epica Awards 2011
Film Food Silver

Credits & Description

Agency (city): Openhere (Antwerp)
Creative Director: Stijn Gansemans
Copywriter: Koen Van Deun
Art Director: Johan Roelandt
Production Company (& City): Caviar (Brussels)
Film Director: Keith English
Production Company Producers: Werner De Coninck, Bo De Groot
Short explanation
Bicky Burgers are Belgium’s all time favourite burger. In a set of commercials Bicky wanted to stay top of mind and communicate the joy of eating a Bicky Burger while staying true to it’s own advertising style which has always been different from the big fast food branches.

We tell the story of a snackbar where the clients have found a way to communicate to one another without having to stop eating their burger. They created a sign language by moving their ears.

Description

Bicky Burgers are Belgium’s all time favourite burger. In a set of commercials Bicky wanted to stay top of mind and communicate the joy of eating a Bicky Burger while staying true to it’s own advertising style which has always been different from the big fast food branches.