"Fatty Cigarette - Reveal" by Euro Rscg London for British Heart Foundation/ BHF

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"Fatty Cigarette - Reveal"

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Industry Public awareness
Media Film
Market United Kingdom
Agency Euro Rscg London
Director Daniel Kleinman
Creative Director Nick Hastings
Art Director Dave Shelton, Phil Beaumont
Copywriter Liz Whiston, Sam Richard
Producer Johnnie Frankle
Photographer Mike Parsons
Editor Steve Gandolfi
Released July 2003

Awards

IPA Effectiveness Awards 2004
The Winners Best Dedication to Effectiveness Winner
The Winners - Gold
The Winners - Golden Watch

Credits & Description

Agency: Euro RSCG London
City: London
Production Company:: Large
Advertiser: British Heart Foundation
Brand Name: British Heart Foundation
Product Name: Anti-Smoking Message
Business Sector: Anti-Drug/Alcohol/Tobacco Message
Date of First Publication: 2004
Market: United Kingdom
Country of Production: United Kingdom
Language: English
Type: Poster
Tagline: We'll help you give up before you clog up completely
Creative Director: Nick Hastings
Art Director: Dave Shelton, Phil Beaumont
Copywriter: Liz Whiston, Sam Richard
Director: Daniel Kleinman
Director of Photography: Stephen Blackman
Producer: Johnnie Frankle
Account Planner: Frank Reitgassl, Kate Waters
Agency Producer: Simon Devine
Editor: Steve Gandolfi
Photographer: Mike Parsons
Advertising Manager: Nick Adkin
Deputy Planning Director: Kate Waters