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Industry TV Channels/Radio Stations and Programmes
Media Film
Market United Kingdom
Agency WCRS
Director Fredrik Bond
Executive Creative Director Leon Jaume
Art Director Yan Elliott, Luke Williamson
Producer Alicia Bernard
Account Supervisor Gayle Catlin
Editor Tim Thornton Allan @ Marshall Street
Released December 2010

Credits & Description

Category: Commercial Public Services
Advertiser: BSKYB
Product/Service: SKY MOVIES
Agency: WCRS&CO
Production Company: SONNY, London, UNITED KINGDOM
Date of First Appearance: Dec 25 2010
Executive Creative Director: Leon Jaume
Creative Director: Yan Elliott/Luke Williamson
Copywriter: Yan Elliott/Luke Williamson
Art Director: Luke Williamson/Yan Elliott
Agency Producer: Sally Lipsius
Account Supervisor: Gayle Catlin
Producer: Alicia Bernard
Director: Fredrik Bond
Editor: Tim Thornton-Allan
Planner: Clare Hutchinson
Director Of Photography: Hoyte Van Hoytema
Editing Company: Marshall Street

English Description
ACTION doesn’t want to watch a Rom Com. DRAMA doesn’t want to watch anything with ‘Guns and fisticuffs’. A heated debate ensues where COWBOY suggests ACTION may be better off watching, it in his room, on his laptop. ACTION, resigned to watch it on his own, reveals he would prefer to watch it with his friends. The household sympathises so COWBOY invites him back … ‘Get back here you big baby’. It’s a happy ending as they all settle down to watch a film together.