CAMBIO Film IMMOBILITY by Publicis Brussels, Rabbit Content

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Industry Car & Utility Rentals
Media Film
Market Belgium
Agency Publicis Brussels
Director Arnaud Uyttenhove
Art Director Alain Janssens
Copywriter Paul Servaes
Producer Ruben Goots
Agency Rabbit Content
Released April 2011

Credits & Description

Category: Other Vehicles, Auto Products & Services
Advertiser: CAMBIO
Product/Service: CAR SHARING
Production Company: RABBIT, Brussels, BELGIUM
Date of First Appearance: Apr 30 2011
Creative Director: Alain Janssens/Paul Servaes
Copywriter: Paul Servaes
Art Director: Alain Janssens
Agency Producer: Marc Van Buggenhout
Producer: Ruben Goots
Director: Arnaud Uyttenhove
Account Manager: Nadia Cornelis
Cinematographer: Arnaud Uyttenhove

English Description
We see a succession of views of empty, immobile cars that are parked on the streets, in carparcks and parking lots.
Super : “Buying a car means paying for 80% of immobility. “
Pack: logo of Cambio –Car Sharing Solutions with view of an exchange of a car between two people.
VO: Cambio, you only pay for mobility.