Carlsberg Film TEAMTALK by Saatchi & Saatchi London, Sonny

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Industry Beers and Ciders
Media Film
Market United Kingdom
Agency Saatchi & Saatchi London
Director Jeff Labbe
Executive Creative Director Paul Silburn, Kate Stanners
Art Director Andy Jex
Copywriter Rob Potts
Producer Alicia Richardson
Account Supervisor Peter Lovatt
Editor Rich Orrick @ Spot Welders
Agency Sonny
Released May 2010

Credits & Description

Category: Alcoholic Drinks
Advertiser: CARLSBERG
Product/Service: LAGER
Production Company: SONNY, London, UNITED KINGDOM
Date of First Appearance: May 8 2010
Executive Creative Director: Paul Silburn/Kate Stanners
Copywriter: Rob Potts
Art Director: Andy Jex
Agency Producer: Rebecca Williams/Joe Bagnall
Account Supervisor: Peter Lovatt
Producer: Alicia Richardson
Director: Jeff Labbe
Editor: Rich Orrick
Sound Design/Arrangement: Wave
Post Production: Josh King @ Mpc
Music: Sergio Pizzorno/Underdog
Director Of Photography: Simon Richardson
Editing Company: Work
Other Credits: Casting Director - Linda Beatty

English Description
Aimed solely at lager drinking England fans, this idea features probably the best Team Talk in the World: 2 mins before kick off and the England Team heads down the tunnel towards the pitch for their opening match in the 2010 World Cup: a Nations hopes and dreams upon them. Along the way they receive a team talk like no other from England's greatest sporting heroes, past and present, that the Nation's ever produced. Motivated by a plethora of illustrious former World Cup winning players, Managers, Olympic Champions, World Champions, record breaking circumnavigating yachtsmen and explorers, and ultimately, a re-arisen Sir Bobby Moore, England's legendary World Cup Winning Captain, the England team emerge onto the pitch psychologically already a goal up. END LINE: IF CARLSBERG DID TEAM TALKS.