THE CHEESE EXPERTS by Scholz & Friends Budapest for Chio

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Industry Chips
Media Film
Market Hungary
Agency Scholz & Friends Budapest
Released September 1999


Epica Awards 1999
The Winners Confectionary & Snacks Winner

Credits & Description

The ad shows a mouse eating a piece of cheese prepared with "chips flavor." The mouse spits it out. The mouse tries chips made with cheese flavor. The chips made with cheese flavor are preferred by the mouse. The mouse happily eats the Chio Chips with cheese flavor.
Title "The Cheese Experts"
Agency Scholz & Friends Budapest Kft.
City Budapest
Production Company: Presidents Productions
Advertiser Chio-Wolf
Brand Name Chio
Product Name Chips
Business Sector Potato Chips, Crisps & Crackers
Date of First Publication 1999
Market Hungary
Country of Production Hungary
Language English
Type Television
Length 20 seconds
Creative Director Péter Gáuk
Art Director Attila Elekes
Copywriter Péter Gáuk
Director László Kriskó
Agency Producer Alexandra Kemenyiczki