SWEET FIFTEEN by BBDO Mexico for Cinepolis

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SWEET FIFTEEN

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Industry Charities, Foundations, Volunteers
Media Film
Market Mexico
Agency BBDO Mexico
Director Rodrigo García Saiz
Executive Creative Director Luis Ribo
Creative Director Sebastian Corti - Ricardo Baracco
Art Director Marco Onofre - Ana Paola Hubbe
Copywriter Diego Zanassi
Producer Mauricio Francini
Production Central Films
Released December 2010

Credits & Description

Category: Fundraising & Appeals
Advertiser: CINEPOLIS FOUNDATION
Product/Service: CATARACT BLINDNESS APPEAL
Agency: BBDO MEXICO
Production Company: CENTRAL FILMS, Mexico City, MEXICO
Date of First Appearance: Dec 10 2010
Executive Creative Director: Luis Ribo
Creative Director: Sebastian Corti - Ricardo Baracco
Copywriter: Diego Zanassi
Art Director: Marco Onofre - Ana Paola Hubbe
Agency Producer: Pepe Mere
Producer: Mauricio Francini
Director: Rodrigo Garcia
Sound Design/Arrangement: Lucas Audio
Music: Sonideros
Account Manager: Luis Lucido
Planner: Luis Estrada
Other Credits: Ramiro Ruiz - Composer

English Description
Mexico there´s a tradition known as the 15th brithday. This celebration carries a big emotion for all the mexican people and their culture. It´s an important date in the growth of any girl. At this moment the family present the girl to the societyas a woman. It is as important as a wedding. It is the blossom of their beloved daughter.