Citroen: Work for Nothing by H Suresnes for Citroen

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Industry Cars
Media Film
Agency H Suresnes
Creative Director Gilbert Scher
Art Director Marco Venturelli-Luca Cinquepalmi
Production Henry
Released April 2011

Awards

Epica Awards 2011
Film Automobiles Bronze

Credits & Description

Agency (city): H suresnes
Creative Director: SCHER Gilbert and VENTURELLI Marco and CINQUEPALMI Luca
Copywriter: VENTURELLI Marco
Art Director: CINQUEPALMI Luca
Production Company (& City): HENRY Clichy
Film Director: VAN BAELER Lieven
Production Company Producer(s): OZANNAT Jean
Agency Producer: THIERY Christopher and MALET Julie
Short explanation

We see a Citroen C5 driving on a country road full of holes.
With a very dramatic and violent close-up editing we discover how hard the famous Citroen's Hydractive suspensions are working.
At the end we cut inside the car, where a woman in the passenger seat is fast asleep.

The Film titled Citroen: Work for Nothing was done by H Suresnes advertising agency for product: Citroen C5 (brand: Citroen) . It was released in Apr 2011.