Clorets Film Labour by Ogilvy Johannesburg

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Industry Chewing-Gum
Media Film
Market South Africa
Agency Ogilvy Johannesburg
Chief Creative Officer Pete Case
Executive Creative Director Tseliso Rangaka, Nicholas Wittenberg
Creative Director Taryn Scher, Saf Sindhi
Art Director Danike De Jager, Carina Bonse
Copywriter Daniel Fisher, Tana Goot
Production Giant Films
Director Karien Cherry
Released July 2018

Credits & Description

Media: Web Film
Category: Confectionery & snacks
Client: Mondelez
Agency: Ogilvy & Mather
Production: Black Ginger
Country: South Africa
Director: Karien Cherry
Executive Creative Director: Nicholas Wittenberg
Executive Creative Director: tseliso rangaka
Chief Creative Officer: Pete Case
Creative Director: taryn scher
Creative Director: Saf Sindhi
Art Director: Danike De Jager
Copywriter: Daniel Fisher
Art Director: Carina Bonse
Copywriter: Tana Goot
Producer: Laura Sampson
Production company: Giant Films
Strategist: Kristel de Vliet
DoP: Eugenio Galli
Sound Engineer: Stephen Webster
Sound Studio: The WorkRoom
Post production: Black Ginger
Agency Producer: Anthea Beylis
Editor: Emily Bussac
Client Services Director: Britt Werner
Client Services Director: Sarah Ronbeck
Client Services Director: Gill Cummings
Music: marc algranti
Client: Mondelez EMEA
Published: June 2018
Synopsis:
Clorets has just launched a new ad in Thailand it humorously plays on every millennial's worst nightmare - what if you get famous for all the wrong reasons?
The TVC follows one unlucky guy who is plunged into viral fame when his self-consciousness about his breath makes him breathe in his birthday candles, instead of blowing them out.