Close-up Film by Borghi/Lowe Sao Paulo

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Industry Oral Hygiene
Media Film
Market Brazil
Agency Borghi/Lowe Sao Paulo
Creative Director Erh Ray, Jose Henrique Borghi, Fernando Nobre
Art Director Roberto Ulhoa
Copywriter Ricardo Scarpa
Producer Equipe Cine
Released June 2010

Credits & Description

BorghiErh/Lowe (Brazil) new film “Stand-up comedy” for Close Up/Unilever.

Advertised brand: Close Up
Advert title(s): “Stand-up comedy”
Headline and copy text (in English): A stand-up comedian tells jokes on his show. Every time the audience laughs, they project white lights onto the stage. Tag: Switch it on with Close Up White Now.
Advertising Agency: BorghiErh/Lowe, Sao Paulo, Brazil
Agency website:
Creative Director: José Henrique Borghi, Erh Ray and Fernando Nobre
Art Director: Roberto Ulhoa
Copywriter: Ricardo Scarpa
Additional credits:
Production Co & City: Cine / São Paulo
Production Director: Felipe Figueiredo
Music & Music Publisher: Tentáculo/Ed Côrtes
Producer: Equipe Cine