Gratitude Warms You Up by McCann Erickson Almaty for Coca-cola

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Gratitude Warms You Up

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Industry Soft Drinks
Media Film, Ambient
Market Kazakhstan
Agency McCann Erickson Almaty
Creative Director Max Kuzmenko
Art Director Kirill Maltsev
Copywriter Azatkhan Uxikbaev
Released December 2017

Credits & Description

Category: Non-Alcoholic Drinks
Brand: Coca-Cola
Agency: McCann
Geo: Kazakhstan
Additional Info: Ambient
Advertising Agency: McCann, Almaty, Kazakhstan
Creative Director: Max Kuzmenko
Art Director: Kirill Maltsev
Copywriter: Azatkhan Uxikbaev
Photographer: Dmitriy Shakhov
Production: RTS Decaux
Published: December 2017
Synopsis:
When it's winter and you feel cold at the bus stop, gratitude will warm you up. Find someone around, press "thank you buttons" at the same time and let the cold melt away.