Coca-cola Film Sunset by Fortune Promoseven Dubai

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Industry Soft Drinks
Media Film
Market United Arab Emirates
Agency Fortune Promoseven Dubai
Released June 2018

Credits & Description

Category: Non-Alcoholic Drinks
Media: Film
Brand: Coca-Cola
Agency: FP7
Geo: United Arab Emirates
Advertising Agency: FP7/McCann, Dubai, United Arab Emirates
Published: May 2018
The iconic 1971 Hilltop is reimagined in today's world. Coca-Cola is encouraging people to show a little kindness and empathy this Ramadan, whether or not you personally observe the religious festival. The ad follows a homesick and lonely Muslim woman who finds some unexpected empathy on a challenging day, while fasting. Seasoned ad-watchers will also notice that the spot also features a cover of the famous Coca-Cola anthem ‘I’d Like to Teach the World to Sing’.