Cockburn Central Hyundai Film Your New Hyundai Buying Destination by The Marketing Mix

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Your New Hyundai Buying Destination

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Industry Car Dealers
Media Film
Market Australia
Agency The Marketing Mix
Director Craig D'Arcy
Creative Aron Dobrowolski
Production 2gether Productions
Released May 2017

Credits & Description

A series of brand awareness ads, from Marketing Mix , Perth starting with the base character "Johnny Hu"a spoof of a renowned Western Australian automotive mogul John Hughes and his low-budget ads. The ads then transition into poorly replicating well-known West Australian TV commercials.
Media: TV
Category: Automotive
Client: Cockburn Central Hyundai
Agency: The Marketing Mix
Production: The Marketing Mix & 2gether Productions
Country: Australia
Director: Craig D'Arcy
Creative Director/ AD / copywriter: Aron Dobrowolski
Account Director: Chris McCarthy
Actor: Christopher Shin
More ads including 5 second spots can be viewed on YouTube: