Coppafeel! Film at the movies by ais London

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Industry Charities, Foundations, Volunteers, Against Cancer
Media Film
Market United Kingdom
Agency ais London
Art Director Leanne Holloway
Copywriter Kieran Ainsworth
Production Rorschach
Released November 2012

Credits & Description

AIS London was tasked with creating a 30 second cinema ad with a minimal budget for youth breast cancer charity CoppaFeel! So we know that any time is a good time to check your boobs. Even when the lights go down in the cinema and you're waiting for the film to start. Which is why we got Mat Horne (of Gavin and Stacey fame) to voice our ad that encourages you to do just that. It has no visuals, just a dark screen to add to the effect.
Category: Charities & appeals
Client: CoppaFeel!
Agency: ais London
Production: Rorschach
Country: United Kingdom
Creative Chairman: Steve Stretton
Art Director: Leanne Holloway
Copywriter: Kieran Ainsworth
Sound Design: Tim Lofts
Planner: Adele Meer
Actor: Mat Horne
Music + Sound Production: Pam Myers