Raising the Game by MullenLowe London for Coral

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Raising the Game

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Industry Lottery & Gambling
Media Film
Market United Kingdom
Agency MullenLowe London
Executive Creative Director Dave Henderson
Production Good Egg
Production Prime Focus
Director Tell No One
Executive Creative Director Richard Denney
Released December 2012

Credits & Description

To position Coral at the forefront of the UK betting industry and stand out in a saturated market, the brand needed to promote the new industry leading format and market beating offers of its online division, Coral Interactive. The ad, the first piece of work from DLKW Lowe, London
Category: Online services
URL: http://www.dlkwlowe.com/project/raising-the-game/
Client: Coral
Agency: DLKW Lowe, London
Production: Good Egg
Country: United Kingdom
Director: Tell No One
Executive Creative Director: RICHARD DENNEY
Executive Creative Director: Dave Henderson
Creative team: Theo Bayani
Creative team: Miguel Gonzalez
Agency Producer: Ally Dean
Post production: Prime Focus