CoverGirl Film Why They Rock by Grey New York

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Why They Rock

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Industry Makeup
Media Film
Market United States
Agency Grey New York
Director Marcus K. Jones
Producer Cindy Blount, Nadia Sadigianis, Sara Mills
Production Box Studios
Production Nola Pictures
Service Agency Boxmotion Editorial
Released March 2013

Credits & Description

Expanding on the look of the latest print campaign from CoverGirl, Nola Pictures and Director Marcus K. Jones teamed up with Grey to create a pair of spirited and fun new spots starring Australian songwriting/DJ duo and recent Cover Girl recruits, Nervo.
Category: Cosmetics & toiletries
Client: Procter & Gamble
Agency: Grey Advertising
Production: Nola Pictures
Country: United States of America
Director: Marcus K. Jones
Client: Procter & Gamble
Spot Titles: âEasy Breezy Better/Nailsâ :15, âNew COVERGIRLS NERVO: Why They Rockâ :45
Air Date: On Air
Agency: Grey Advertising
Creative(s): Alice Ericsson, Mark Fina, Beth Avellini, Michael Bengtsson
Account: Seema Patel, Ernesto James, Lisa Montana, Lindsey Kantarian
Executive Producer: Stacy Towle
Assistant Producer: Alex DeSantis
Business Manager: Debbie Haas
Production Co.: Nola Pictures
Director: Marcus K. Jones
Executive Producer: Charlie Curran
Head of Production: Cheryl Ward
Producer: Cindy Blount
Editorial: Boxmotion Editorial
Editors: Laura Milstein
Producer: Sara Mills
Post Production: Box Studios
Producer: Nadia Sadigianis
Shoot Location: New York City