Del Taco Film UnFreshing Believable by Camp + King San Francisco

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UnFreshing Believable

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Industry Fast food
Media Film
Market United States
Agency Camp + King San Francisco
Creative Director Adam Koppel
Editor Doug Cox
Production Green Dot Films
Director Richard Farmer
Creative Director Rikesh Lal
Producer Kelly Gibbs
Released April 2013

Credits & Description

Del Taco launches "UnFreshing Believable," the new advertising campaign from Camp + King underscores the surprising difference of Del Taco's freshness and features communications that emphasize the fresh-for-less positioning.
Category: Restaurants & fast food
Client: Del Taco
Agency: Camp + King
Production: Green Dot Films
Country: United States of America
Director: Richard Farmer
Chief Creative Officer: Roger Camp
Creative Director: Adam Koppel
Creative Director: Rikesh Lal
Account Director: Lindsay Menasco
Chief Executive Officer: Jamie King
Director of Content Production: David Verhoef
Brand Manager: Amy Marek
Director of Conversation Insights: Anne Tway
Production: Green Dot Films
Director: Richard Farmer
Director of Photography: Pierre Rouger
Production Designer: Michelle Derrick
Executive Producer: Darren Foldes
Executive Producer: Rich Pring
Line Producer: Ahnee Boyce
Editorial: Umlaut Films
Editor: Doug Cox
Executive Producer: Gina LoCurcio
Producer: Kelly Gibbs
Assistant Editor: Regina Rivard
Color/ VFX/ Online: Ivan Miller
Original Music: Yessian
Head of Production: Michael Yessian
Chief Creative Officer: Brian Yessian
Executive Music Producer: Dave Curtin
Executive Music Producer: Gerard Smerek
Composer: Dan Zank
Composer: Mark Chu
Composer: Daniel Johnson
Audio Mix: One Union Recording Studios
Audio Engineer: Joaby Deal