Emergency Film Every Person Matters by Ogilvy & Mather Milan

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Every Person Matters

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Industry Public Safety, Health & Hygiene
Media Film
Market Italy
Agency Ogilvy & Mather Milan
Chief Creative Officer Giuseppe Mastromatteo, Paolo Iabichino
Senior Art Director Andrea Sghedoni
Production Mercurio Cinematografica
Director Gigi Piola
Released January 2018

Awards

PIAF Awards 2018
Storytelling - Bronze

Credits & Description

Category: Public Interest, NGO
Media: Film
Brand: Emergency
Agency: Ogilvy
Geo: Italy
Advertising Agency: Ogilvy, Italy
Chief Creative Officers: Paolo Iabichino, Giuseppe Mastromatteo
Client Creative Director: Lavinia Francia
Senior Art Director: Andrea Sghedoni
Producer: Francesca D’Agostino
Production House: Mercurio
Executive Producer: Francesco Pistorio
Producer: Alessandro Cavriani
Assistant Producer: Lara Biazzi
Director: Gigi Piola
Photography: Alessio Viola
Editing: Romina Bagatin
Post production: Post Atomic
Telecinema: Daniel Pallucca
Original Soundtrack: Luca Morelli
Mix / Sound Design: Andrea Costantini, Luca Morelli
Published: January 2018
Synopsis:
We firmly believe every person matters, and can make a difference. Recognizing everyone’s dignity is our better antidote against racism and indifference. And this is the best thing we can wish to everyone for the next year.”
-- Rossella Miccio, EMERGENCY President

In 2017, over 65.6 million people were forced to leave their Country: an unprecedented number. Every minute, 20 people were forced to leave their home.
Our wish for 2018? To remember that every person matters.