Bucky by Wieden + Kennedy New York for ESPN

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Bucky

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Industry Culture, Leisure & Sport
Media Film
Market United States
Agency Wieden + Kennedy New York
Director David Shane
Executive Creative Director Ian Reichenthal, Scott Virone
Creative Director Christian Travers, Stuart Jennings, Brandon Henderson
Art Director Gary Van Dzura, Craig Evans
Copywriter Scott Mahoney, Charles Hodges
Producer Marc Grill
Editor Andrew Robertson
Released September 2011

Awards

One Show 2012
One Show Consumer Television / :20 and Under - Single Bronze

Credits & Description

Category: Direction
Advertiser: ESPN
Product/Service: ESPN
Agency: WIEDEN+KENNEDY
Production Company: O POSITIVE FILMS, New York, USA
Executive Creative Director: Ian Reichenthal/Scott Virone
Creative Director: Brandon Henderson/Stuart Jennings
Copywriter: Charles Hodges/Scott Mahoney
Art Director: Gary Van Dzura/Craig Evans
Agency Producer: Kelly Dage
Producer: Marc Grill
Director: David Shane
Editor: Andrew Robertson
Director Of Photography: Dave Morabito
EditingCompany: Joint Ny
Director Of Photography: Dave Morabito
Editing Company: Joint Ny

English Description
This Is Sports Center continues its popular campaign with Hannah Storm and college mascot Bucky the Wisconsin Badger.