Fab.com Film Touched by Arnold Worldwide New York

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Industry Website, Online Retail & E-stores
Media Film
Market United States
Agency Arnold Worldwide New York
Director Patrick Hughes
Editor Crandall Miller - The Whitehouse
Production Rattling Stick
Released September 2012

Credits & Description

Fab's first television advertisement, "touched" creates a fantasy land where everything that's touched goes from drab to Fab. Fab is everyday design. Launched in June 2011 by Jason Goldberg and Bradford Shellhammer, Fab's mission is to help people better their lives with design. More than 7.5 million people around the world use Fab to discover everyday design products at great prices, to connect with the world's most exciting designers, and to share their favorite design inspirations. Fab is headquartered in New York, NY and delivers to over 25 countries and counting across the globe.
Creatives: Jolene Delisle, Jesse Packer

Chief Creative Officer: Aaron Griffiths
Broadcast Producers: Ken Kitch, Adam Perloff
Account Management: Becky Mercer
Business Affairs: Ann Marie Turbitt, Paula Cassi
Director: Patrick Hughes
Production Company: Rattling Stick
Line Producer: Jeff Shupe
Executive Producer: Jennifer Barrons
Head of Production: Joe Biggins
Editorial: Whitehouse Post
Editor: Crandall Miller
Assistant Editor: Tim Quackenbush
Producer Marcia Wigley
Executive Producer Lauren Hertzberg
Visual Effects: Absolute
VFX Supervisor: Nathan Kane
VFX Producer: Melissa Stephano