Facebook Film Live What You Love: Neha by Wieden + Kennedy Amsterdam

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Live What You Love: Neha

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Industry Website
Media Film
Market Netherlands
Agency Wieden + Kennedy Amsterdam
Executive Creative Director Mark Bernath, Eric Quennoy
Creative Director Daniel Schaefer, Szymon Rose
Art Director Anyaa Dev
Copywriter Ankita Tobit
Production Rattling Stick
Director Sara Dunlop
Released February 2018

Credits & Description

Media: TV
Category: Other
Client: Facebook
Agency: Wieden + Kennedy, Amsterdam
Production: Rattling Stick
Country: Netherlands
Director: Sara Dunlop
Executive Creative Director: Mark Bernath
Executive Creative Director: Eric Quennoy
Creative Director: Szymon Rose
Creative Director: Daniel Schaefer
Art Director: Anyaa Dev
Copywriter: Ankita Tobit
Producer: Tess Mitchell
Executive Producer: Tony Stearns
DoP: Antonio Paladino
Head of Integrated Production: Joe Togneri
Head Of Strategy: Martin Weigel
Planner: Alex Janneau
Communications Planner: Jocelyn Reist
Group Account Director: Kathryn Addo, Alyssa Ramsey
Account Director: Eleanor Thodey, Aimee Betancourt
Account Manager: Louise Rahman
Account Executive: Abderrahim El Khouani
Art Buyer: Chiara Donati
Studio Artist: Noa Redero
Project Manager: Lauren Cardoe
Business Affairs: Kacey Kelly
Editing Company: Work Editorial
Editor: Bill Smedley
Assistant Editor: Ellie McNaughtan
Audio Post: Wave (London)
Sound Designer/Mixer: Parv Thind
MUSIC Artist / Title: VARIOUS
Post Production: MPC (LONDON)
Flame: Jack Stone
Assistant Flame: Alex Snookes
Colorist: Jean Clement Soret
Production Coordinator: Tamara Mennell
Synopsis:
Facebook has launched an integrated advertising campaign, 'Live What You Love,' highlighting the many layers and richness of people pursing their passions all over India. Wieden+Kennedy Amsterdam and Facebook partnered to dig out the commonalities in which people are using Facebook and how the platform enables everyone to explore and expand their lives and interests, by helping them find the information that matters to them. Identifying knowledge as a constant enabler, 'Live What You Love,' is built on the cultural truth that there is an innate thirst and quest for personal growth and development. Rolling out nationally across outdoor, TV, print, online, including Facebook, and cinema, the campaign brings to life people who are passionate, optimistic, constantly looking for more ways to be better at their individual interest areas and people who want to be more.