Fanta Film SPIRITUAL LEADER by McCann Madrid

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SPIRITUAL LEADER

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Industry Soft Drinks
Media Film
Market Spain
Agency McCann Madrid
Creative Director Mikel Echevarria, Ricardo Rovira
Art Director Roberto Ruiz
Copywriter Virginia Mosquera, Juan Manuel Corbalan
Production Wind Productions
Director Dario Peña
Executive Creative Director Ricard Figueras, Santiago Lucero, Leandro Raposo, Pablo Stricker, Monica Moro, Pablo Colonnese
Art Director David Fernandez The Cyranos
Producer Los Producers
Released April 2011

Credits & Description

Category: Non-Alcoholic Drinks
Advertiser: COCA-COLA
Product/Service: FANTA
Agency: McCANN ERICKSON
Production Company: WIND, Madrid, SPAIN
Date of First Appearance: Apr 13 2011
Chief Creative Officer: Leandro Raposo
Executive Creative Director: Monica Moro/Pablo Colonnese
Creative Director: Mikel Echevarria/Ricardo Rovira
Copywriter: Virginia Mosquera/Juan Manuel Corbalan
Art Director: David Fernandez/Roberto Ruiz
Agency Producer: Luis Felipe Moreno
Producer: Los Producers
Director: Dario Peña
Account Manager: Alvaro Cuneo

English Description
Fanta created ROBERTUS FANTA, the alternative cousin of ERASMUS whom we already knew, with some very special tutors and a perfect destination for the contest: San Francisco. This was the first unofficial study plan with the most sought-after, leading-edge professions of the moment: community manager, surfer and DJ. Courses you can’t study at any University