Fedex Film DRAMA by @radical.media, BBDO New York

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DRAMA

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Industry Postal, Courier, Shipping & Freight services
Media Film
Market United States
Agency @radical.media
Agency BBDO New York
Released October 2003

Awards

One Show 2004
Tv & Radio Consumer TV : Campaign (:30/:25) Silver

Credits & Description

Description / Synopsis

Office workers overdramatize the importance of delivering packages.
Title "Drama"
Agency BBDO New York
City New York
Production Company: @radical.media
Advertiser Federal Express
Brand Name FedEx
Business Sector Postal, Courier & Shipping Services
Date of First Publication 9/2003
Market United States
Country of Production United States
Language English
Type Television
Tagline Relax, it's FedEx...
Executive Creative Director Gerry Graf
Art Director Joel Rodriguez
Chief Creative Officer Ted Sann
Copywriter Scott Kaplan
Director Frank Todaro
Director of Photography Harris Savides
Agency Producer Alexandra Sterlin
Agency Executive Producer Elise Greiche
Editor Ian Mackenzie
Editing Company MacKenzie Culter