Flipkart.com Film Master by Happy

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Master

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Industry Online Retail & E-stores
Media Film
Market India
Agency Happy
Director K.m. Ayappa
Creative Director Naren Kaushik
Art Director Aswin Sridhar
Copywriter Kartik Iyer, Naren Kaushik
Producer Amarjeet Phukan
Account manager Ajay Kumar
Production Early Man Films
Released October 2013

Credits & Description

India's News Channels follow a very typical pattern of sensationalizing 'Breaking News'. For almost a decade now every major talk show resorts to a format of presentation. In the process some legendary, larger-than-life News Hosts have risen to celebrity status. Taking a shot at this format, this campaign from Happy Bangalore instantly communicated simple points of benefits that Flipkart.com offers, in a sensational format. Needless to say, the campaign has already hit 15,00,000 views online since its release.
Category: Retail services
Client: Flipkart.com
Agency: Happy, Bangalore
Production: Early Man Films
Country: India
Director: Ayappa
Chief Creative Officer: PRAVEEN DAS
Executive Creative Director: Kartik Iyer
Creative Director: Naren Kaushik
Copywriter: Kartik Iyer
Art Director: Aswin Sridhar
Copywriter: Naren Kaushik
Producer: Amarjeet Phukan
Production company: Early Man Films
Executive Producer: anand menon
Group Account Director: Ameya Lokhande
Planner: Ravi Bhat
Account manager: Ajay Kumar