Foot Locker Film Stats by BBDO New York

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Industry Sportswear, Athletic Footwear & Accessories
Media Film
Market United States
Agency BBDO New York
Chief Creative Officer David Lubars, Greg Hahn
Associate Creative Director Mike Motch, Austin Mankey
Executive Creative Director Chris Beresford-Hill, Dan Lucey
Production O Positive
Director Kenny Herzog
Released February 2017

Credits & Description

Foot Locker and Jordan Brand have launched new advertising featuring NBA star Russell Westbrook to help promote February at Foot Locker, a month filled with premium releases. Just like Russell brings the best of the best to the court, February brings the best of the best to Foot Locker with deals on the hottest gear all month long. “Stats” includes Westbrook, who is on pace to finish as only the second player ever to average a triple double over an entire season, pointing out that there is more to his game than just traditional stats like points, rebounds, and assists. He’s also crashing into cameramen, creating an unprecedented amount of parental neglect, and single-handedly keeping entire tech companies afloat.
Media: TV
Category: Sportswear
Client: Foot Locker
Agency: BBDO New York
Production: O-Positive
Country: United States of America
Director: Kenny Herzog
Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Executive Creative Director: chris beresford-hill
Executive Creative Director: dan lucey
Assoc Creative Director: Mike Motch
Assoc Creative Director: Austin Mankey
Executive Producer: Anthony Curti
Executive Producer: Ralph Laucella
Executive Producer: Ken Licata
DoP: Eric Steelburg
Account Director: Janelle VanWonderen
Account Manager: Laura McWhorter
Account Executive: Sam Henderson
Assistant Account: Executive: Christian Martinez
Project Manager: Amy Orgel
Editorial: No 6
Editor: Jason MacDonald
Assistant Editor: Ryan Bukowski