For Eyes Optical Film WIFE by Devito/Verdi

WIFE

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Industry Opticians, Retail, Distribution & Rental companies
Media Film
Market United States
Agency Devito/Verdi
Director Brendan Gibbons
Creative Director Brad Emmett
Art Director Manny Santos
Copywriter John Devito
Production Station Film
Released July 2010

Credits & Description

Category: Retail Stores
Advertiser: FOR EYES OPTICAL COMPANY
Product/Service: EYEGLASSES STORE
Agency: DEVITO/VERDI
Production Company: STATION FILM, New York, USA
Date of First Appearance: Jul 22 2010
Chief Creative Officer: Sal Devito
Creative Director: Brad Emmett
Copywriter: John Devito
Art Director: Manny Santos
Agency Producer: Barbara Michelson
Director: Brendan Gibbons
Editing Company: Cosmo Street Editorial

English Description
The spot shows a wife nagging her husband in a glasses shop. When the husband tries on the glasses, a miracle occurs his wife's nagging is muted. The line in the spot is "unless the glasses can perform miracles, don't pay more than you have to."