Foundation Against Cancer Film BIRTH by Openhere

BIRTH

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Industry Against Cancer
Media Film
Market Belgium
Agency Openhere
Creative Director Stijn Gansemans
Art Director Johan Roelandt
Copywriter Koen Van Deun
Producer Evelien Schenkkan
Account Supervisor Patrick Clymans, Christine Brone
Production Glassworks
Released March 2011

Credits & Description

Category: Fundraising & Appeals
Advertiser: STICHTING TEGEN KANKER
Product/Service: CANCER RESEARCH
Agency: OPENHERE
Production Company: GLASSWORKS , Amsterdam, THE NETHERLANDS
Date of First Appearance: Mar 23 2011
Creative Director: Stijn Gansemans
Copywriter: Koen Van Deun
Art Director: Johan Roelandt
Agency Producer: Koen Van Deun
Account Supervisor: Christine Brone/Patrick Clymans
Advertiser's Supervisor: Luc Van Haute
Producer: Evelien Schenkkan
Sound Design/Arrangement: Het Geluidshuis
Post Production: Glassworks
Music: Jeroen Swinnen
Other Credits: Flame Artist: Morten Vinther/3d Artists: Dan Hope/Markus Lauterbach

English Description
A baby in a womb talks about the life she'll have ahead of her. Her first bike, first kiss, the children she'll have, ... and her diagnosis of cancer when she turns 40. The spot ends with the message that her story doesn't have to end there. By supporting scientific research today we can help the next generation tomorrow.