Fruit Of The Loom Film Anthem by The Richards Group


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Industry Apparel, Clothing & Footwear, Sportswear, Athletic Footwear & Accessories
Media Film
Market United States
Agency The Richards Group
Creative Director Tim Tone, David Morring
Producer Caroline Pham
Production Furlined
Director Nez Khammal
Service Agency MPC
Released September 2012

Credits & Description

Client: Fruit of the Loom
Campaign: “Move to Comfort”
Spot Titles: Anthem (Mako)
First Airdate: 7/27/12
All spots appear online at
Agency : The Richards Group/Dallas
Agency Producer: Sheri Cartwright
Agency AD/CD: David Morring
Agency CW/CD: Tim Tone
Production: Furlined/LA
Director: Nez
Producer: Caroline Pham
DP: Max Goldman
Music: Primal Scream Music/Los Angeles and Austin
Music EP: Nicole Dionne
Composers (w/PrimalScream)/Artists:
Annie Automatic
Gram Rabbit
Mindy Gledhill
Whisper City
Editorial Company: Rock Paper Scissors
Editor: Elliot Graham
VFX Company: A52
Titles: Prologue
Colorist: Mark Gethin, MPC LA